Norway King Crab

Norway King Crab sells living king crab to exclusive clients all over the world.

The new web site shows identity and origin of NKC, as well as the story behind the catching process, from pot to platter. A tracking system developed in cooperation with Maritech lets the end-customer scan a tag attached to each individual crab, and receive info about weight, when and where it was caught, and by whom.

Photography from different steps in this process is being communicated throughout the different areas of the website, to give insight into the work behind getting these beautiful, somewhat scary, delicacies on your plate.